I often speak with manufacturers that want to sell their products online, directly to retailers or even end users. But they have an established distribution channel that they don’t want ... The post B2B: How Manufacturers with Distributors Use Ecommerce appeared first...

Business-to-business companies frequently sell products through dealers. But it’s not always obvious to would-be customers how to locate a dealer, to inquire.  In this post, I’ll review eight examples of ... The post 8 Approaches to B2B Dealer Locators...

WooCommerce is among the fastest growing platforms. We've addressed it many times. B2C merchants, especially, value WooCommerce's flexibility and plugin options. My expertise, however, is with B2B companies. In my experience, companies with meaningful B2B sales should...

Offering a compelling ecommerce experience to B2B buyers requires a process of continuous improvement. It can be helpful to examine other B2B ecommerce sites, to learn. Grainger and Amazon Business are often cited as leading examples. But there is also value in...